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The Teton Valley News is entering a new era of leadership with the promotion of Meg Heinen to general manager.

Heinen, formerly the advertising director at the newspaper, began working at the Teton Valley News in 2007 and has lived in Teton Valley since 1997.

“What I love most about working at the TVN is having a finger on the pulse of our community,” Heinen said. “I get to see, meet and talk to the diverse range of people who make this valley such a great place to live.”

Andy Pennington has been named publisher and president of the Teton Valley News and looks forward to the next chapter in the newspaper’s history with Heinen as general manager.

“We’re excited to have Meg in a leadership role and I’m very confident our readers will find the TVN to be an even more relevant part of their lives,” said Pennington, who is also publisher and president of the Idaho State Journal in Pocatello. “Our commitment to local journalism remains strong and we’re excited to move forward with innovative ideas that will keep the Teton Valley News at the forefront of the media landscape.”

Heinen’s road to Teton Valley began when she moved to Jackson, Wyoming, from Boston in 1994. In Boston she was an assistant vice president managing the investor relations department of a real estate investment firm. While in Jackson she worked as a business consultant for an electrical contractor, a sales and marketing representative for LifeLink/Croakies and a national account executive for Riddell Advertising.

She moved to Teton Valley in 1997 to start a family with her husband, Mark, and they now have two children—Sofie, age 16, and Satchel, age 15.

Heinen said a big part of her job will continue to be helping local businesses develop multi-media marketing campaigns via the Teton Valley News’ print and online editions.

“The TVN provides the best way for advertisers to communicate their messages to Teton Valley,” Heinen said. “As the area’s main source of local news, the TVN in print and online is how people and businesses connect with the community.”

The Teton Valley News and Idaho State Journal are both owned by the Seattle-based Pioneer News Group.

“We are fortunate to have Meg at the Teton Valley News and are excited about her growing leadership role,” said Eric Johnston, Pioneer’s chief operating officer. “She is invested in and an active member of the entire community, and we are confident she will continue to advance the involvement of the Teton Valley News as general manager.”

Heinen’s career with the Teton Valley News began in 2007 when she joined the newspaper as an advertising sales representative before being promoted to advertising director.

She praised her “dynamic” co-workers at the Teton Valley News, describing them as “smart, talented, witty, hard-working and passionate about putting out the best possible paper each and every week.”

Heinen said under her leadership the Teton Valley News will continue to put “its best foot forward” to provide readers and advertisers with the highest quality product.

“I’m grateful to have the opportunity to step up to the challenge of managing the TVN on a daily basis,” Heinen said. “I will still help clients out with their advertising needs and will also be available to anyone who’d like to chat with me about news-related issues. If people have questions, comments, opinions or story ideas, my door is open. We welcome the dialogue because this is your community newspaper.”